How do I create and send a bulk offer campaign?

What is a bulk offer campaign?

A bulk offer campaign allows centres to send a letter of offer to multiple families on your waitlist. It is the same process as sending a single offer, however you have the added benefit of tracking the deliverability of your offer and analysing each family's engagement by viewing the campaign report and analytics. 

Once you have sent a bulk offer, each child included in the campaign will be switched from a 'waitlisted' state to an 'offered' state.

How to send a bulk offer campaign?

1) NAVIGATE TO CAMPAIGN MENU

• Step 1: Click Campaigns in the header menu
• Step 2: Click Campaigns in the left-hand sub menu
• Step 3: Click 'Create Campaign' blue button and select 'Single Campaign' in the drop-down menu
  
  

2) SELECT A DISTRIBUTION LIST

• Step 1: Use the filter function to create a criteria to select a segment from your waitlist database
• Step 2: Click 'Preview' button
• Step 3: Once happy, click 'next' button

3) ENTER CAMPAIGN DETAILS AND EDIT TEMPLATE

• Step 1: Complete the form fields on the left-hand side of the screen. 
  • TICK Checkbox 1 -  'Offer Campaign' - This will send bulk offers to your distribution list
  • Title - Your reference for the campaign
  • Subject - The email subject the recipient will see
  • From Name, From Email and Reply Email - These details should be prepopulated. If you have selected a single centre for your distribution list, then the centre's details will be prepopulated. 
    
    Note, an offer campaign is always sent on behalf of a centre. 

Note, the domain of the From Email can not be edited i.e. mywaitlist.net.au. By using this domain, your email campaign is automatically authenticated, thus improving  the deliverability rate. If you would like to set-up your own custom domain, please contact your MyWaitlist Account Manager.

• Step 2: Select your template on the right-hand side using the drop-down menu, and edit as desired. Ensure your offer template includes the appropriate placeholders such as child name, offered days, bond amount etc.
  
  
• Step 3: Once happy, click 'next' button

5) ENTER OFFER DETAILS

5) SEND INSTRUCTIONS

• Step 1: Choose the time you would like to send the campaign
  • Option 1 - Schedule Now
  • Option 2 - Schedule Later Input future date and time
• Step 2: Click submit